Branding is our specialty.
Amazing work is our promise.
Your success is the only result we care for.
“Among the most highly visible and recognizable brands is the red Coca-cola can. Despite numerous blind tests indicating that Coke's flavor is not preferred, Coca-Cola continues to enjoy a dominant share of the cola market.”
“The art of marketing is the art of brand building. If you are not a brand, you are a commodity. Then price is everything and the low-cost producer is the only winner.” ~ Philip Kottler, Kellogg
“A product can be copied by a competitor; a brand is unique. A product can be quickly outdated; a successful brand is timeless.” ~ Stephen King, Author
KNOW YOUR GOALS?
MEASURING YOUR RESULTS?
What is your expectation of your brand? What is your customer’s expectation? Are you aligned? We can help you get the answer to these critical questions. And, more importantly create an action plan to bring everything together and move forward with more focus and effectiveness.
CREATIVITY VS. BUDGET
It isn’t necessary to spend a lot of money to have an effective brand communication strategy. Social media options may be a good fit for you.
Tangible elements of brand management include the product or service itself; the look, price, the packaging, etc. The intangible elements are the experience that the consumer takes away from the brand. With our consultative approach we can help you determine your brand’s current attributes, and if necessary modify your branding to represent your company they way you intend.
ARE YOU GETTING WHAT YOU PAY FOR?
Let us review your current advertising practices. There is a fit for advertising, even in small business, but focused and intentional choices will pay off more than accepting what seems like a good offer.